Som Distilleries Plans Rs 550 Cr Uttar Pradesh Expansion & Whisky Launch – Economic Times
Article from Economic Times Retail detailing Som Distilleries & Breweries’ strategic expansion into the Uttar Pradesh market with a planned Rs 550 crore investment in a new manufacturing facility. The piece highlights the company’s intention to establish operations in UP to tap its large consumer base and favorable liquor policies, and also discusses its move into the premium whisky segment with a new single malt brand.
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Liquor Brand: Som Distilleries to expand into Uttar Pradesh with Rs 550 crore investment; eyes whisky market, ETRetail

Liquor Brand: Spirits maker, Som Distilleries and Breweries is set to foray into the Uttar Pradesh market with an investment of Rs 550 crore. The company is finalizing plans to establish a manufacturing facility in Uttar Pradesh.

SOM Group Of Companies is one of India’s foremost companies with an exceptional portfolio of brands across the spectrum of Spirits, Beer, Alcopop. Established more than three decades ago by Mr. J.K Arora, SOM’s mission has been to deliver value-added high-quality products and it will continue to do so in the years to come.
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SOM Group of Companies - 2025 Company Profile, Team, Funding, Competitors & Financials - Tracxn

Explore SOM Group of Companies' in-depth company profile, including funding details, key investors, leadership, and competitors.

Where Music Meets Celebration- Woodpecker Powers Parmish Verma’s Live Show in Bhopal
Bhopal experienced an electrifying night of music and celebration as Punjabi music star Parmish Verma took the stage for a live concert on January 10. With the venue buzzing from the moment the first beat dropped, fans poured in to sing along to his biggest hits, turning the evening into a shared celebration of music, energy, and unstoppable Punjabi flair.
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Parmish Verma Lights Up Bhopal With Live Concert

Punjabi star Parmish Verma delivers an electrifying live concert in Bhopal with high-energy performances and celebrations.

Cheers to Perfection: Best Vodka in India
Begin every celebration with the best vodka in India, delivering smoothness, purity, and exceptional flavor in every sip. SOM Group of Companies offers top-quality vodka crafted to match the evolving tastes of consumers across India. Whether shaken into cocktails or enjoyed neat, our premium blends provide a refreshing and elevated drinking experience. With a commitment to excellence and innovation, SOM Group of Companies proudly stands among the best vodka choices nationwide. Choose superior taste with the best vodka in India!
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Best Flavored Vodka Online in India | SOM Group of Companies

SOM Vodka is triple-distilled for purity and crafted for a smooth, clean taste. Infused with exceptional flavors and quality, it complements every celebration.

Why Woodpecker Beer Is Winning Hearts Across India
Pouring a pale golden hue with a moderate frothy head, Woodpecker beer looks clean and lively. Its aroma leans toward light malt, with subtle wheat notes and a hint of bread crust. Nothing overpowering, just an inviting, mellow bouquet that sets up a smooth sip ahead.
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Why Woodpecker Beer Is Winning Hearts Across India

A detailed review of Woodpecker beer covering taste, packaging, drinkability, and market appeal. Discover why this easy lager is gaining attention across India.