Som Distilleries Plans Rs 550 Cr Uttar Pradesh Expansion & Whisky Launch – Economic Times
Article from Economic Times Retail detailing Som Distilleries & Breweries’ strategic expansion into the Uttar Pradesh market with a planned Rs 550 crore investment in a new manufacturing facility. The piece highlights the company’s intention to establish operations in UP to tap its large consumer base and favorable liquor policies, and also discusses its move into the premium whisky segment with a new single malt brand.
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Liquor Brand: Som Distilleries to expand into Uttar Pradesh with Rs 550 crore investment; eyes whisky market, ETRetail

Liquor Brand: Spirits maker, Som Distilleries and Breweries is set to foray into the Uttar Pradesh market with an investment of Rs 550 crore. The company is finalizing plans to establish a manufacturing facility in Uttar Pradesh.