Before you apply for trademark registration, you need to conduct an Australian trademark search. It helps you prevent complications and legal concerns, saving you time and money. This blog guides you on the essential actions to take while doing trademark search.

Things to Keep in Mind When Searching for a Trademark

Before you file for a trademark, there are a few essential things you should consider. These methods make it less likely that you will be turned down. They also ensure that the registration procedure runs smoothly. Here's what to keep in mind:

·       Do a Thorough Search for Trademarks

First, conduct a thorough search to determine if the name you want is already in use. This helps prevent problems, legal issues, or denials when registering, which saves time and hassle.

·       Find out How Long It Takes to Get a Trademark

Getting a trademark registration Australia might take a few months, depending on several things. Along with these stages, there are also filing, checking, and publishing, dealing with any objections, and registering. If the application is complex, it can take longer.

·       Hire a Trademark Attorney to Help You

Obtaining a trademark can be a time-consuming. A qualified trademark lawyer can help you get the proper advice and handle challenges effectively. It also makes it more likely that your registration will go easily and quickly.

Steps to Search for an Australian Trademark for Your Business

Conducting a comprehensive Australian trademark search is crucial to safeguard your brand and prevent potential legal issues. Besides, you can check what's available easily by using official databases and simple search methods. Follow these steps to help you with this critical task:

·       Begin with IP Australia's ATMS Tool

Check registered and pending trademarks using IP Australia's Australian Trade Mark Online Search System (ATMOSS). Besides, this free and official tool is the basic way to check for brand names.

·       Look for Images or Logos

Use your logo on ATMOSS to find images that resemble it. So, you can look at conflicts that aren't about text and make sure your graphics are unique and legally okay.

·       Use Special Search Options

Use ATMOSS's advanced search to make your searches better by class, owner, status, and special symbols. Additionally, the search capabilities improve, allowing you to examine your industry categories more closely.

·       Look for More Options

Look for more options by checking business names, domain registrations, and online marketplaces for names that are not registered and are commonly used. So, this broader view helps identify potential problems that aren't listed in official records.

·       Look for Similar Words

In ATMOSS, look for terms that include your brand's exact name, alternative spellings, sounds like variations, and plural forms. This also helps identify trademarks that appear similar and could be confusing or denied.

The Australian trademark search is a valuable resource for individuals seeking information about trademark registrations in Australia. Besides, it ensures your mark is unique and reduces the risk of legal issues. You can use IP Australia's database to look for similar trademarks. This helps you make informed choices and protect your brand.

Source: https://www.easyfie.com/read-blog/2365730_how-to-do-an-australian-trademark-search