A First-Party Data Strategy focuses on collecting and leveraging data directly from your audience—through website interactions, app usage, email subscriptions, and purchases. This approach ensures better data privacy compliance while providing more accurate customer insights. With third-party cookies disappearing, brands can build stronger, trust-based relationships and deliver highly personalized marketing experiences. Implementing a solid first-party data strategy boosts targeting precision, campaign ROI. https://www.youngurbanproject.....com/first-party-data
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